The Digital Marketing Coordinator is primarily responsible for the scheduling, coordinating, deploying, and reporting of activities supporting US Assure’s digital marketing strategy. Principal tasks include executing multichannel marketing programs; building and launching emails, landing pages, nurture streams, and all supporting workflow assets using marketing automation software; coordinating internal and 3rd party vendor emails and online ad placement; and guiding the internal and external review and proofing process of digital assets. Additional functions of this position include collecting and analyzing the results of executed digital activities and making thoughtful recommendations for improvement and optimization, creating department reports, and providing tactical campaign support to senior marketing staff.
- Schedule, coordinate, execute and monitor company’s digital marketing tactics, adhering to agreed-upon deadlines
- Create emails, landing pages, etc., from content provided; properly incorporate campaign links and tags for accurate results tracking
- Update and manipulate photography for use in digital assets following established brand guidelines
- Act as primary point of contact with 3rd party vendors, maintain relationships and coordinate email and digital ad placement
- Analyze complex data and make thoughtful recommendations for improvement with measurable results
- Adhere to digital best practices and assist in the implementation of optimization recommendations
- Maintain and update marketing program templates, emails and landing pages
- Provide support with Salesforce database management efforts
- Assist with the documentation of department processes, procedures and standards
- Create and compile department reports
- Provide tactical support to senior marketing leaders
To learn more about the career opportunities available at US Assure and apply online,
CLICK HERE. Qualified candidates should also be prepared to submit a resume during the application process.
Phone: (800) 364 - 3941
US Assure, Inc.
8230 Nations Way
Jacksonville, FL 32256